How to Create Great Infographics

In today’s blogging and internet marketing environment, marketers can make a huge splash quickly through the effective use of infographics.

Learning how to create great infographics is definitely a skill worth taking the time to learn. As you might imagine, whenever we examine successful infographics, we will find the existence of a handful of common traits.

Let us identify some of those traits so that all of us can learn how to create great infographics for our targeted audience.

1) Matches Visuals to Audience – A critical and common mistake among marketers whenever they create infographics is that they try to promote images to audiences that are not interested in their content. We must know who our audience is and what they are seeking.

2) Addresses a Hot Issue – Do not assume you know what your customers’ hot issues are. Remember, they evolve just like everything else does in our lives. If your infographic does not address an issue that is the highest concern of your base audience, it will fail.

3) Has Mindblowing Facts – The one thing about your beautiful infographic that will influence your audience are facts that are powerful. If you don’t have numbers that are powerful, then find another topic.

4) No Clutter – Your infographic needs to be free of clutter. This is very important. If your viewers see your infographic as being too busy, they will not take the time to try and figure it out. They is just too much information out there for them to spend time sorting out an image that makes no sense to them.

If you really want to learn how to create great infographics, then spend some time memorizing and embracing the above four (4) traits found in winning infographics.

Infographic Resources

Additionally, listed below are some great resources to how you in creating your infographics:

Everything We’ve Learned from Making 4,000 Infographics

https://www.columnfivemedia.com/everything-we-learned-about-how-to-make-infographicsWe’ve made infographics for everyone from small startups to Fortune 100 companies. We’ve learned what works and what really throws a wrench in the infographic process, from that first brainstorm to the moment the project goes live. Everything We’ve Learned from Making 4,000 Infographics

Infographics Software for Mac, Windows and Linux

https://www.edrawsoft.com/infographics/You can choose from a variety of free templates and configure an extensive set of options to perfectly match the look and feel of your topics. These templates cover a wide range of fields. They help you get started fast and are visually pleasing and easily customizable. Add your own contents in those templates and make top infographics for the year. Infographics Software for Mac, Windows and Linux

Top Tips from Experts on What Makes a Great Infographic

https://www.easel.ly/blog/top-tips-from-experts-on-what-makes-a-great-infographic/Over the last few months, we have received a huge amount of questions as to what makes a great infographic and how you can stand out from the crowd. We did some research and found a great article by Eloqua – What Makes a Great Infographic — that collected some expert opinions on the topic that we just loved. We also sprinkled more tips and tricks from other sources that should serve you well. Top Tips from Experts on What Makes a Great Infographic – Simple Infographic Maker Tool by Easelly

 

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